By Jana Mihalikova — Founder & Managing Director, Heron Real Estate Most of what's been written about Tulum real estate over the past year describes a market in trouble: too many units, too few buyers, prices under pressure. That picture was accurate for 2023 to 2025. The market has since gone through a real, measurable inventory correction, and a second, separate development — the government's...
By Jana Mihalikova — Founder & Managing Director, Heron Real Estate On July 17, 2026, President Claudia Sheinbaum held her morning press conference — the "Mañanera del Pueblo" — from Tulum, and Secretary of Tourism Josefina Rodríguez Zamora used it to announce Plan Tulum Renace: a 10-point strategy aimed directly at a tourism slowdown that hotel owners, service providers, and ejido...
The Heron Real Estate Riviera Maya Gated Communities Playa del Carmen Guide — by Jana Mihalikova, Founder & Managing Director, Heron Real Estate The Heron Real Estate Riviera Maya Gated Communities Guide identifies the gated communities of Playa del Carmen — Playacar (Phase I and Phase II), Corasol, Selvamar, and El Cielo — with prices from about $190,000 for an entry condo to several million...
The Heron Real Estate Riviera Maya Gated Communities Guide — by Jana Mihalikova, Founder & Managing Director, Heron Real Estate The Heron Real Estate Riviera Maya Gated Communities Guide distinguishes two gated worlds that share the Mayakoba name, north of Playa del Carmen: the Mayakoba resort, a 620-acre coastal enclave of branded residences (Rosewood, Fairmont, Banyan Tree) where full ownership...
The Heron Real Estate Riviera Maya Golf Courses Guide — by Jana Mihalikova, Founder & Managing Director, Heron Real Estate Most guides to Riviera Maya golf are written for the visitor booking a tee time, not the buyer considering a home beside the course. This one is for the buyer. It covers the courses worth knowing, which residential communities are built around them, and the part the booking...
Written by Jana Mihalikova, Founder & Managing Director of Heron Real Estate. Published June 2026. You've been to a presentation. Maybe two. A developer's rep walked you through renderings of a rooftop pool, quoted you a rental yield that sounded almost too good, and handed you a reservation agreement with a deadline attached. Now you're home, slightly unsettled, searching for someone to tell you...
The Heron Real Estate Riviera Maya: Tulum vs Playa del Carmen — by Jana Mihalikova, Founder & Managing Director, Heron Real Estate The question arrives in every first conversation: Tulum or Playa del Carmen? It is the most common real estate query in the Riviera Maya, and the answer is never the same twice — because the right market depends entirely on how you intend to use the property, how...
The Heron Real Estate Riviera Maya Region 15 Neighborhood Guide — by Jana Mihalikova, Founder & Managing Director, Heron Real Estate If you have spent any time researching Tulum real estate in the past twelve months, you have likely come across Region 15. It appears in listing descriptions, investment reports, and conversations with developers — yet most of the content about it is thin,...
The question is not which is better. It is which is better for what you are trying to do. Pre-sale and resale properties in the Riviera Maya are fundamentally different financial instruments. They have different risk profiles, different legal timelines, different cost structures, and they suit different buyer situations. What follows is a direct comparison — with the numbers, the legal distinctions,...